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Starwebdesignsince 2008

Speed

Make the site fast on the phone it is actually opened on

Speed matters twice over: people leave slow sites, and Google treats the experience as a ranking signal. The catch is that most speed advice is aimed at a desktop on office broadband, while your customers are on a phone with two bars.

We measure what real visitors get, using field data from Search Console alongside lab tests, then work out what is actually causing the delay. It is usually a small number of things — oversized images, render-blocking scripts, a font loading late, a page builder shipping CSS for components that are not on the page. You get a prioritised list with the expected gain and the effort against each item, and we implement the ones you approve. Then we measure again, so you can see what changed rather than take our word for it.

from £550

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What you get

What’s included

Field and lab measurement

What real visitors experience from Search Console, alongside controlled lab runs for diagnosis.

Diagnosis

What is actually causing the delay on the pages that matter — not a generic checklist.

Prioritised fixes

Each change with its expected gain and effort, so you can approve the ones worth doing.

Implementation

Images, scripts, fonts, caching and render path, done properly rather than with a plugin that promises magic.

Before and after

The same tests re-run after the work, with the numbers written down.

How it works

Three steps, and you see the work at each one.

  1. Measure

    Establish where you are now on the pages that carry traffic, in the field and in the lab.

  2. Fix

    Work down the priority list, biggest gain first, checking nothing else breaks as we go.

  3. Re-measure

    Repeat the tests, report the difference, and note what is left and what it would cost.

FAQ

Questions before you call

Will this fix our Core Web Vitals?

Usually, and we will tell you before starting if your setup makes that unrealistic. A site on a heavy page builder can often be improved a lot but not taken all the way without a rebuild.

Can a plugin do this?

A caching plugin helps with part of it. It cannot fix oversized images, a bloated theme or scripts that block rendering — and aggressive plugin settings often break layouts quietly.

How much faster will it get?

We give an expected range per fix after the audit rather than a number up front. Anyone quoting a specific score before looking is guessing.

Will it improve our rankings?

Speed is one signal among many. It reliably improves how many visitors stay and convert, which is usually the bigger win.

Have a project in mind?

Let’s build something
worth visiting.

Tell us what is not working and we will tell you what we would do about it. No pitch deck, no pressure.