Profile setup and optimisation
Categories, services, hours, photos and the description — complete and correct, then kept current.
Local SEO
Show up in the map pack where you work
For most local businesses the map pack is worth more than the ordinary results below it. It appears above them, it carries your phone number, and the people tapping it are ready to call rather than ready to read.
Getting in comes down to a smaller set of things than national SEO: a Google Business Profile that is complete, correct and actually used; consistent name, address and phone details wherever they appear; pages on your own site for the towns you genuinely serve, with content specific to each; and a steady flow of reviews. We did exactly this for a Kent auto locksmith with no web presence and they reached the top three of the local pack within three months, with organic clicks up 35 per cent in the first 28 days.
from £450/month
Start a project ↗What you get
What’s included
Consistent details
Name, address and phone made consistent across the directories that feed the local algorithm.
Town pages
A page for each area you genuinely serve, with content specific to it rather than the same text and a swapped name.
Reviews
A routine for asking that fits how you actually work, and responses to what comes in.
Monthly reporting
Map pack positions by town, profile views, calls and direction requests.
How it works
Three steps, and you see the work at each one.
Claim and correct
Get the profile claimed, verified and complete, and fix inconsistent details across the web.
Build the pages
Town and service pages on your own site, linked properly, each with a reason to exist.
Maintain
Posts, photos, review responses and monthly reporting on position by town.
Proof
Mobile car key locksmith, Kent
No web presence at all to a top-three local pack position in three months, with Ads leads arriving at £3.50 to £5 and work coming in through ChatGPT.
- +35%
- organic clicks in 28 days
- Top 3
- Google local pack in three months
- £3.50–£5
- cost per Google Ads lead
- 22.7% → 34.9%
- conversion rate after one landing-page change
FAQ
Questions before you call
How long until we appear in the map pack?
Usually six to twelve weeks for a competitive local term, sometimes faster. The locksmith site reached the top three within three months from a standing start.
Do we need a physical address?
You need a verifiable address, but you can hide it and show a service area instead if you work from home or visit customers.
How many town pages should we have?
One for each area you genuinely serve and can write honestly about. Thirty near-identical pages is a pattern Google recognises and discounts.
Can you get us reviews?
We can set up the routine and the links that make asking easy. We will not buy or fabricate reviews — it breaches Google's terms and it eventually costs you the profile.
Have a project in mind?
Let’s build something
worth visiting.
Tell us what is not working and we will tell you what we would do about it. No pitch deck, no pressure.