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Starwebdesignsince 2008

Kent · Maidstone

Web design & Google Ads in Maidstone

Also covering Aylesford, Bearsted, Larkfield, Coxheath and Headcorn

Maidstone covers a wider area than most Kent towns, which changes what a website has to do. A business here is often serving villages twenty minutes out in every direction, and the site has to make that clear without pretending to cover the whole county.

We work with professional services, trades and installers across Maidstone, Aylesford, Bearsted, Larkfield, Coxheath and Headcorn. Because it is the county town, the competition for broad terms is harder than in Gravesend or Dartford — but the surrounding villages are much easier ground, and they are where a lot of the better work comes from.

So the approach is usually the opposite of what people expect: rather than chasing "Maidstone" on its own, we build pages for the specific services and the specific areas, and let those bring in the enquiries while the broader term builds slowly underneath.

In plain words

What we do for businesses in Maidstone

A new website that brings calls

A site that says what you do, loads fast on a phone and makes it easy to ring you. Built to be found on Google from the day it goes live, and easy for you to update yourself.

How this works ↗

Your website, rebuilt — without losing what's ranking

If Google already sends you work, we protect that first. We check what is ranking, keep those pages and addresses, then rebuild on a faster base. Redirects and tracking are checked before we switch over, not after.

How this works ↗

Google Ads that pay for themselves — you see the cost per call

Call and form tracking is set up first, so every pound is traced to a real enquiry. Then you get a monthly number: what each call cost. From about £5 a day. You pay Google directly and keep the card.

How this works ↗

Get found on Google Maps and page one in your town

Your Google listing set up properly, your details made consistent everywhere they appear, and a page for each town you cover. One Kent locksmith reached the top three on Maps within three months.

How this works ↗

Customers now ask ChatGPT — make sure it names you

People ask an assistant who to use before they search. We make your business easy for those systems to identify and quote, and we measure whether naming actually goes up.

How this works ↗
Mobile car key locksmith, Kent website
Kent auto locksmith website, homepage on desktop

Proof

Mobile car key locksmith, Kent

No web presence at all to a top-three local pack position in three months, with Ads leads arriving at £3.50 to £5 and work coming in through ChatGPT.

+35%
organic clicks in 28 days
Top 3
Google local pack in three months
£3.50–£5
cost per Google Ads lead
22.7% → 34.9%
conversion rate after one landing-page change
Read the case study ↗

FAQ

Questions from Maidstone businesses

Should we target the whole of Kent?

Rarely worth it at the start. The villages around Maidstone are cheaper to win and convert better, and a page that claims the whole county tends to convince nobody.

How many area pages do we need?

One for each place you genuinely serve and can write honestly about. Six well-written pages beat thirty near-identical ones, which Google discounts anyway.

Do you work with professional services?

Yes — solicitors, accountants and consultancies. The sales cycle is longer, so the reporting follows enquiries through to real opportunities rather than counting visits.

Have a project in mind?

Let’s build something
worth visiting.

Tell us what is not working and we will tell you what we would do about it. No pitch deck, no pressure.